Avoid These 5 Common Mistakes When Ordering a Custom Sign

5 Common Mistakes When Ordering a Custom Sign

Estimated Reading Time: 5 minutes

  • Consult with design professionals to avoid miscommunication.
  • Understand local regulations to ensure compliance.
  • Prioritize professional installation to prolong sign life.
  • Select appropriate materials based on location and purpose.
  • Measure and plan placement for maximum visibility.

Table of Contents

  1. Understanding the Importance of Custom Signs
  2. 1. Skipping the Design Consultation
  3. 2. Overlooking Local Regulations and Permitting
  4. 3. Not Considering the Installation Process
  5. 4. Neglecting Material Selection
  6. 5. Ignoring Measurement and Placement
  7. Conclusion
  8. FAQ

 

Understanding the Importance of Custom Signs

Custom signs are an extension of your brand identity. They help establish your presence in the market and set the tone for the entire customer experience. From storefront signage to vehicle wraps and interior displays, each sign type has its purpose and represents different facets of your business.

At SignLabJax, our team of experts is proficient in sign design and fabrication while understanding the local market dynamics in Jacksonville, FL. Let’s dive into the common mistakes that can lead to ineffective signage.

 

1. Skipping the Design Consultation

One of the most significant mistakes businesses make is not taking advantage of the design consultation process. Many believe that they can create the perfect design on their own or rely on generic templates. This leads to signs that do not effectively communicate the intended message or fit the brand’s identity.

Why Consultation Matters

A design consultation allows collaboration with a professional who understands design principles and can help translate your vision into an effective sign. At SignLabJax, we encourage clients to share their ideas, logos, and brand colors during the consultation. Our team guides you through:

  • Color Psychology: Certain colors evoke emotions impacting customer perception.
  • Font Selection: Typography ensures readability from a distance.
  • Layout: Proper arrangement balances visual appeal.

 

2. Overlooking Local Regulations and Permitting

In Jacksonville, FL, specific regulations govern signage depending on the location and type. Failing to consider these can lead to legal issues or the need to redesign the sign, wasting time and resources.

How SignLabJax Can Help

Our expertise in local permitting enables us to navigate Jacksonville’s signage laws. We assist you with:

  • Understanding Size Restrictions: Different areas have size allowances based on zoning laws.
  • Permitting Processes: We guide you through the necessary steps to apply for signage permits.

 

3. Not Considering the Installation Process

Another common oversight is failing to account for the installation process. Many forget that a beautiful sign requires proper mounting, surface preparation, and sometimes electrical work.

Importance of Professional Installation

Improper installation can lead to premature sign failure and safety hazards. Here are reasons to trust the SignLabJax installation team:

  • Expert Knowledge: We know best practices for different sign types.
  • Safety: We follow safety protocols for secure installation.
  • Quality Assurance: Professional installation guarantees visibility.

 

4. Neglecting Material Selection

The choice of materials significantly affects longevity and appeal. Many select based on cost, overlooking material’s performance.

Factors to Consider in Material Selection

Different materials serve various purposes. An outdoor sign requires durable materials like:

  • Durability: High-density urethane (HDU), aluminum, or acrylic for outdoor use.
  • Appearance: Polished looks for high-end businesses vs. casual looks for eateries.
  • Maintenance: Some materials require more upkeep.

 

5. Ignoring Measurement and Placement

One of the simplest yet crucial mistakes is failing to measure accurately or neglecting placement. A sign that’s too small or poorly placed can go unnoticed.

Tips for Successful Measurement and Placement

  • Visibility: Ensure visibility from the street.
  • Environmental Factors: Account for obstructions.
  • Placement: Plan installation location for customer flow.

 

Conclusion

Ordering a custom sign can seem daunting but is manageable with the right expertise. By avoiding these five mistakes – skipping consultations, overlooking regulations, neglecting installation, improper material selection, and ignoring measurements – you set your business up for success.

At SignLabJax, we are committed to guiding you through each step of the signage process, ensuring your investment enhances brand visibility while complying with regulations. Let’s take the next step together.

 

FAQ

 

What are custom signs?

Custom signs are tailored signage solutions designed to meet specific branding and communication needs for businesses.

How do I choose the right materials for my sign?

Consider durability, appearance, and maintenance when selecting materials for your custom sign to ensure optimal performance.

What permits do I need for signage in Jacksonville?

You’ll need to apply for signage permits based on local regulations, ensuring compliance with city ordinances.

Why does professional installation matter?

Professional installation ensures safety and longevity, positioning your sign effectively for maximum visibility.

 

Ready to elevate your business visibility with professional signage? Contact SignLabJax today to discuss your next project.

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